Blue Cross Blue Shield of Massachusetts, Quincy, MA
Strategic Design Manager+Senior Creative Strategist | February, 2012 - present
• Creative direction lead on total repositioning of innovative-omni channel tele-medicine
• Strategic lead on transformational and non-traditional 2017 Customer Collaboration Forum and year end events
• Repositioned brand portfolio and architecture enhancing multi-channel creative consistency
• Illustrated large-scale illustrations and creative direction lead for multiple high-profile and large-scale events
• Craft and collaborate on keynote presentations directly alongside Chief Marketing Officer
• Lead creative partner for new innovation brand experience with cross-functional design work groups
• Collaborative lead with multiple outside creative, brand, and positioning agencies
• Contemporized brand to reflect current standards and trends in all channels
• Designed and strategized industry-leading health care paymet reform story
• Led successful multi-channel welcome experience for all new plan members
• Enhanced team structure focusing on creative strategy and cross-functional collaboration
EF International Language Centers, Cambridge, MA
Environmental Graphic Designer+Art Director | November, 2008 - March, 2011
• Designed environmental and way-finding projects for over 36 EF schools and offices abroad
• Provided in-depth specifications to ensure all projects met strict EF guidelines
• Designed custom wallpaper and large format graphics for global distribution
• Ensured EF brand guidelines were implemented appropriately in various mediums
• Negotiated several signage, four color, digital, large format projects
• Collaborated with various design teams in Zürich London, and Stockholm
EF Education First, London, United Kingdom
Art Director | October, 2006 - November, 2008
• Managed a multi-national team consisting of designers, copywriters, and production staff
• Involved with all aspects of print negotiation and attended press checks in over 8 countries
• Presented high level design projects to executive staff members
• Developed master design templates for over 30 brochures in various languages
• Art directed several international photoshoots
EF International Language Schools, Lucerne, Switzerland
Senior Graphic Designer+Art Director | September, 2001 - September, 2006
• Assisted Art Director/Senior Copywriters on all communicatinos for over 30 markets worldwide
• Attended several on location color approvals and photoshoots throughout Europe
• Generated numerous conference graphics for annual worldwide Sales Meeting